Still thinking you "just" talk to parents? Think again!

When you communicate with parents, you are working in and understand public relations.

That means your transferable skills are:

• awareness of the importance and value of a public image

• awareness of different media agendas

• excellent, effective written and oral communication and presentation skills

• the ability to deal sensitively with confidential information

When you communicate with parents, you are providing customer service.

That means your transferable skills are:

• empathy and good listening skills

• prioritizing the customer

• developing a process for smooth customer communication

• communicating in a timely and effective way

• solving customer problems to build loyalty

When you communicate with parents, you are using high-level communiation skills.

That means your transferable skills are:

• excellent writing and speaking skills for a diverse audience

• strong computer and media competence

• high-level research skills to guarantee integrity of information

When you communicate with parents, you are communicating with customers. You are building a relationship in order to provide help to solve a problem. And if you want a definition of marketing, that’s it! You’ve been marketing all along, probably without even realizing it. Our accelerated business set up programme includes a range of brilliant ways to market your business that are free to keep your startup costs down.

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